Yuzuru Hanyu, https://pin.it/666eCzx

Yuzuru Hanyu and Shohei Otani's commercial "together" has fans in a frenzy, and the person in charge is astonished: "Their influence is amazing.

KOSÉ, a major Japanese cosmetics company, is currently featuring the two in the advertising visuals for its "Seika Sei" skincare brand. Fans are lining up to get a glimpse of the ad panels that are being rolled out across the country.


While Hanyu will sign a contract with Snow Skin Sei starting in 2019, Otani also signed a contract in January. Hanyu's as well as Otani's commercials are now being aired nationwide. In addition, advertising panels of the two were installed in stores across the country in early February, which quickly spread on social networking sites and created a huge sensation. In some cases, the panels were placed side by side or even back to back, creating a huge impact. Some fans lined up to wait their turn, take pictures, or just stare at them.  On social networking sites, fans were delighted to see "Hanyu's and Otani's panels side by side," "The promotional panels at the Seika Sei booth are always impressive...," "Otani and Hanyu are both gorgeous and cool athletes," and "Their radiance is just too dazzling. The company's representative also commented, "The commercial has been a great success.  


The company's representative also expressed surprise, saying, "Many people stop in front of the ad panel because they have seen the commercial, and there is a line of customers taking pictures.  Hanyu, from Sendai City, Miyagi Prefecture, and Otani, from Oshu City, Iwate Prefecture, were both born in 1994. They have been active on the world stage since their youth. They also have many things in common, such as a reputation for beauty, including their skin, which is favored by many fans. The person in charge says, "I feel that they have many fans of all ages and genders. They are popular globally, regardless of generation.  


In February, Hanyu held his first Tokyo Dome performance in the skater's history, attracting an audience of 35,000. Otani, on the other hand, has also taken the baseball world by storm with his two-faced style, and has sent Japan into a frenzy at the WBC. His presence seems to be no longer confined to the confines of a competitive sport.

Source: https://news.yahoo.co.jp/articles/5b1df6679f2b8b5b2019adec137e24cef4ad750f